Case Study

My Sandbox: Salty Anchor Design

Salty Anchor Design is both my business and my own ongoing creative sandbox. It gives me the freedom to explore ideas, test new approaches and continually refine how a brand can look, sound and function across every touchpoint.

I developed the full identity from the ground up, combining clean typography, hand-drawn details, a custom anchor mark and a quiet, natural palette inspired by my own workspace. From there, I carried the brand through the Squarespace website, social content, client materials, printed pieces and the small details that make the experience feel complete.

Because Salty Anchor is my own, the work is never entirely finished. It continues to grow as I do. It is a place where I can experiment freely, follow a good idea further and experience the same excitement I bring to every client project.

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